Studium przypadku Sekwoi

Zwiększenie konwersji dla firmy projektującej meble

Strona internetowa promująca wysokiej jakości projekty mebli - galerie zdjęć, studia przypadków i kategorie produktów

Szkice

Market research

Analiza konkurencji

Web Design

Porozmawiajmy o Twoim projekcie

Porozmawiajmy o Twoim projekcie

Porozmawiajmy o Twoim projekcie

Co

Co

Website

Gdzie

Gdzie

Polska

Dlaczego

Promuj projekty mebli firmy

Gdzie

Ułatwienie poszukiwania pracy i uczynienie go dostępnym dla wszystkich

Rola

Projektant, Badacz

Rola

Kategoria

Projektant, Badacz

Portal Rekrutacyjny

Kategoria

Kiedy

Strona internetowa marketingowa

Lip 2022 - Lis 2023

Kiedy

Lipiec 2023 - Wrzesień 2024

Before

❌ Confusing CTA (customer doesn't know which one to click)
❌ Lack of main headline telling what does the company do
❌ Lack of social proof
❌ Bad visual hierarchy
❌ Low contrast, doesn't follow WCAG
❌ Inconsistent typography and iconography
❌ Missing illustrations
❌ Not engaging visual design

After

✅ Super clear CTA: primary and secondary button directing user's eye properly
✅ Added headline showcasing what does
✅ Added social proof (testimonials and business partners)
✅ Clear, improved visual hierarchy making it easier for user to navigate through
✅ Accessible design, high contrast following WCAG standars
✅ Consistent typography, iconography and illustrations style
✅ More sections showcasing the products
✅ Visually appealing, engaging design

Badania rynku

❌ Confusing CTA (customer doesn't know which one to click)

❌ Lack of main headline telling what does the company do

❌ Lack of social proof

❌ Bad visual hierarchy

❌ Low contrast, doesn't follow WCAG

❌ Inconsistent typography and iconography

❌ Missing illustrations

❌ Not engaging visual design

Badania rynku

✅ Super clear CTA: primary and secondary button directing user's eye properly

✅ Added headline showcasing what does

✅ Added social proof (testimonials and business partners)

✅ Clear, improved visual hierarchy making it easier for user to navigate through

✅ Accessible design, high contrast following WCAG standars

✅ Consistent typography, iconography and illustrations style

✅ More sections showcasing the products

✅ Visually appealing, engaging design